TomTom Geneva Motor Show 2014
Geneva, March 5th 2014 – TomTom has today announced a strategic partnership with worldwide indoor mapping leader, Micello Inc., extending its range of mapping products to include indoor venues.
Integrating Micello’s maps and venue content gives TomTom’s business customers access to accurate pedestrian friendly indoor maps with points of interest data in venues worldwide.
“The indoor mapping functionality means that step-by-step guidance can be integrated into daily life for a wide variety of venues, including shopping malls, airports and retail stores,” said Charles Cautley, Managing Director TomTom Maps. “By partnering with Micello our customers can now develop smarter apps and locations-based services helping users navigate with ease in and out of the car.”
“We’re excited to be partnering with TomTom, the global leader in navigation.” added Ankit Agarwal, CEO of Micello. “Our agreement means that TomTom’s business customers can use our indoor venue maps and incorporate the content into their automotive, online, or mobile solutions.”