The first shipment of Chevrolet’s all new mid-size sedan, the Cruze, arrived in Port Elizabeth this week for final testing and validation before this latest addition to GM’s product range is launched in South Africa later this year. The Chevrolet Cruze is set to make its mark in the South African market and abroad with its fresh new global Chevrolet styling.
Since its re-introduction into the South African market in late 2003, Chevrolet has enjoyed immense growth in the country and is positioned to be GM’s largest brand offering globally.
About General Motors:
General Motors Corp. (NYSE: GM), one of the world’s largest automakers, was founded in 1908, and today manufactures cars and trucks in 34 countries. With its global headquarters in Detroit, GM employs 244,500 people in every major region of the world, and sells and services vehicles in some 140 countries. In 2008, GM sold 8.35 million cars and trucks globally under the following brands: Buick, Cadillac, Chevrolet, GMC, GM Daewoo, Holden, Hummer, Opel, Pontiac, Saab, Saturn, Vauxhall and Wuling. GM’s largest national market is the United States, followed by China, Brazil, the United Kingdom, Canada, Russia and Germany.