SUCCESSFUL ASDA EVALUATION PROGRAMME FOR VOLVO AND CROSSROADS

Category: Trucks, Volvo, Volvo Truck News
Tags:

Volvo Globetrotter Truck

Volvo Trucks and independent dealer group Crossroads have successfully completed a rigorous, four month long assessment by ASDA.

Volvo Globetrotter Truck

As a result of the programme, together with the long-standing successful partnership with Crossroads and Volvo at operating centres in Yorkshire and, more recently, North Manchester, Britain’s best value retailer has placed orders for 250 Volvo trucks.

The orders are for 244 tractor units and 6 rigids, with all vehicles scheduled to be handed over and integrated into the ASDA fleet by Christmas 2011.

The ASDA programme included a comprehensive evaluation of fuel consumption. In addition to being compared to competitors’ trucks, the programme also evaluated the fuel economy of the Volvo 11-litre engine against the 13-litre.

As well as a full evaluation of the Volvo product, the ASDA programme assessed Volvo’s support infrastructure, including Dealer Network resources and locations.

All the new trucks are being supplied on Volvo Contract Hire provided by Volvo Financial Services.

ASDA’s National Transport Manager Gary Bannister reports that the roll out of the new trucks is under way: “We have had a good relationship with Volvo and Crossroads for a number of years at Wakefield and elsewhere.

They were awarded an order for 250 trucks following a successful and comprehensive evaluation programme, and now Volvo and Crossroads are working to integrate the new vehicles into the ASDA fleet.

This process is of crucial importance as, for the first time, Volvo trucks will be operating out of our distribution centres in the south and south east of England as well as the north which forms part of our continuing and award-winning strategy towards greener food miles and sustainability.”

Says Crossroads Group Development Director Keith Bradley: “We’re very proud to have won this business from ASDA following the very thorough assessment process the company undertook with its partner vehicle suppliers.

We are now working with ASDA to roll out a custom made hand over and driver familiarisation programme that involves Volvo delivering JAUPT approved training courses to ASDA Driver Trainers at Warwick, together with a full vehicle induction and follow up at all the locations that will be operating the new Volvos.”

Comments are closed

RELATED ARTICLES:
HINO CONTINUES TO LEAD THE WAY IN SA CUSTOMER SURVEY
hino-780x780
Volvo and Microsoft HoloLens – next generation automotive technologies
volvo-microsoft-hololens-780x458
HINO SA COMES OUT TOP IN REGIONAL PARTS CONTEST
2-the-winner-of-the-hino-sa-local-skills-competition-780x518
MAN Trucks – Africa’s first Modular Concept Workshop opens in Zambia
Man-Trucks-Zambia
MAN Trucks dealership opens in Namibia
man-trucks
Isuzu Trucks South Africa – Major Milestone
Isuzu-Trucks-South-Africa
Mercedes-Benz at the Agritechnica 2015 – Unimog and Arocs in agriculture
Agritechnica-2015
FUSO Canter E-Cell impresses with more than 50,000 kilometres driven
e-cell
South African Car of the Year finalists announced
VOLVO XC90 AWARDED TOP SAFETY RATING BY IIHS
VOLVO-XC90

3D Car Shows on Google+

3D Car Shows on Youtube

3D Car Shows YouTube