SKODA YETI SCOOPS TWO CLASS WINS IN 4X4 OF THE YEAR AWARDS
ŠKODA is revelling in a double dose of festive cheer after the Yeti was honoured by two respected specialist off-road magazines in their end-of-year awards.
They bring the versatile SUV’s trophy haul to six for the year, and with UK sales up a third on 2010 it caps a remarkable 12 months for the Yeti. Again it has proved its credentials as a genuine mud-plugger that’s more than capable of tackling all that winter can throw at it.
The ŠKODA Yeti secured class honours in 4x4 Magazine’s ‘4x4 Of The Year’ test. Now in its 22nd year, expert judges got behind the wheel of all the contenders in four categories of off-roader. They ranked the Yeti as number one in the Mid-Range class.
Editor Nigel Fryatt said the Yeti fully deserved its trophy and hadsurprised many with its all-round abilities.
“When you consider ‘fit for purpose’ and ‘value for money’, the Yeti is an impressive machine. The version with the full off-road electronic terrain options is more than capable of coping with conditions way in excess of what is likely to be attempted by potential owners – surely the creed of the true off-roader.”
Total 4x4 Magazine
In 2010 the ŠKODA Yeti won the Crossover category and went on to take the overall ‘4x4 Of The Year’ title. Now it’s beaten all-comers in the same category again, and scooped the magazine’s Special Award for Best Value.
Editor Alan Kidd said the Yeti took the judging panel by surprise last year.
“This year we were ready for it – but it still took our breath away. It’s brilliantly conceived and superbly built, good to drive on the road and it’ll do remarkable things in the rough. What’s not to love? There are very few 4x4s, at any price, that I’d be happier to see on my driveway.”
With two weeks of trading left in 2011, sales of the ŠKODAYeti will hit close to 5,500 units. Following a total of 4,100 last year, this year has seen an increase of around 33 per cent.
Robert Hazelwood, ŠKODA brand director, said the Yeti had had an astonishing year by any standards. “These two awards from the specialist 4x4 press are the icing on the cake for 2011. Their experts have put the Yeti through rigorous off-road tests as well as more traditional ones and I’m thrilled they appreciate the car’s strengths. The Yeti is an astonishingly versatile vehicle and there’s plenty more to come from it in 2012.”
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