The next-generation version of the world’s and South Africa’s best-selling four-door sedan – the Toyota Corolla – has been revealed today in two distinct guises on two continents.
A Corolla sedan exhibiting European style was unveiled in Istanbul, Turkey, while another version, with a markedly different frontal design, debuted more than 10 000km away in Santa Monica, California.
The two cars retain key styling cues from the Corolla Furia Concept shown at the Detroit auto show in January, while delivering their own unique interpretations of the show car’s dramatic and expressive design.
The European version is destined to be sold in most Corolla markets around the world including South Africa while the alternative treatment is targeted mainly at buyers in the United States.
Toyota SA Motors’ Lettie Labuschagne, General Manager of Product Planning, confirmed that visually the European car is very similar to the model that will be launched in South Africa early in 2014.
Toyota has spent decades refining and improving the Corolla, whilst staying true to its core values, which is the reason why it’s still SA’s most loved sedan,” says Labuschagne.
“With better styling, enhanced dynamics and even more interior space, the 2014 Corolla promises to be the best model yet. That is no small feat considering that its history goes back more than 47 years.”
Cumulative worldwide Corolla sales exceed 39.7 million since the nameplate was launched in 1966, including nearly 1 million in South Africa alone. The new sedan is the 11th generation Corolla. It will be sold in more than 150 countries.
Toyota’s next-generation Corolla sedan features an all-new exterior design with clean lines and balanced proportions that impart a more sophisticated and contemporary look.
Frontal styling is based on Toyota’s two key design pillars – a narrow elongated upper grille extending into the scalpel-sharp headlamp clusters and the now characteristic trapezoidal lower grille.
In profile, the short front and rear overhangs – combined with the long wheelbase and prominent wheel arches – underline the new Corolla sedan’s dynamic stance and elegant proportions.
At the rear, the crisp line of the boot lid is underscored by wide taillight clusters for a cleaner, premium appearance.
Corolla sedan’s all-new interior design offers customers a significantly roomier, more sophisticated, generously kitted cabin environment.
Its width is emphasised by the new horizontal dashboard panel that incorporates a larger instrument binnacle. The driving position has been improved with a lower-set seat and an extended range of adjustments.
New Corolla sedan’s rear cabin delivers a more spacious and premium environment with redesigned seats for greater flexibility and comfort, plus expanded rear knee room.
As before, there will be a choice of transmissions and powerplants including both petrol and diesel variants.
Further details about the all-new Corolla sedan for South Africa will be announced closer to the local launch.