NEW 12C SPIDER: ON THE LIMIT AND ON CAMERA IN NEW SHORT FILM BY McLAREN AUTOMOTIVE







Published by Gerald Ferreira Date: July 12, 2012
Categories: General News

  • McLaren Automotive presents the first opportunity to see the stunning new 12C Spider in action at youtube.com/mclarenautomotivetv
  • Viewers able to see unique Retractable Hard Top (RHT) of 12C Spider lowering with the car in motion
  • Incredible circuit and mountain road driving compilation launched as McLaren celebrates 2,000,000 hits at its official YouTube channel

Mclaren spider

The stunning new 12C Spider may now be seen in action for the first time, with the launch of a high quality short film at McLaren Automotive’s popular official You Tube channel:

McLaren Automotive TV

Shot using cinema-quality RED camera technology, the film begins with a 12C Spider finished in glorious Volcano Red in high speed action on track, before it traverses the winding mountain roads of Andalucía in Southern Spain. The exciting sequence underlines the 12C Spider’s position as a luxury convertible sports car offering a spectacular combination of performance and usability.

Early in the film, the 12C Spider’s Retractable Hard Top is lowered with the car in motion - a unique feature among the new 12C derivative’s competitor set.   The RHT system operates in less than 17 seconds. McLaren Automotive Test Driver and British Touring Car Championship star Mat Jackson then shows viewers why McLaren believes it has developed a sports car that adds ‘open-top thrills’ to a groundbreaking package of technology inspired by its successful Formula 1 race cars.

Antony Sheriff, McLaren Automotive Managing Director said: “We know 12C drivers love the Formula 1 technology DNA that runs throughout their cars.  With the 12C Spider, owners will have an even greater opportunity to create their perfect driving experience. Top up or top down, the sports car with highest performance among the competition just became even more breathtaking. The exhilarating aspects of driving the 12C Spider are captured beautifully in this great new film.”

Prospective customers and sports car enthusiasts may now specify their desired 12C spider at McLaren Automotive’s interactive online configurator, which is located at: configure.mclaren.com. There, the 12C Spider may be personalised with myriad exterior and interior finishes, a range of wheel designs and attractive carbon fibre appliqué.

Orders for the new 12C Spider are now being taken by 38 McLaren retailers in 22 countries worldwide.