Rhino Force

To demonstrate how the motor industry is getting behind rhino conservation, Mitsubishi generously sponsored a 2013 model Triton diesel double cab for RHINO FORCE to use as a mobile billboard at events, meetings and deliveries. The striking branded vehicle works hard in Johannesburg raising awareness for rhino conservation and the black, red and white beaded bracelet on sale in South Africa and internationally.

RHINO FORCE recently facilitated a R1.1 million donation to Africa Foundation to carry out the first ever private game reserve donation of rhino to another country.  In 2013, &Beyond is translocating six white rhino from South Africa to Botswana’s Okavango Delta. This conservation coup has been generously funded by corporate donors including Motorite Administrators.  In addition, proceeds from sale of RHINO FORCE bracelets support Africa Foundation (&Beyond’s social development partner) and are earmarked for projects focused on rhino conservation. In just three months, R325,000 has been raised.

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In 2012 alone, South Africa lost a devastating 668 rhino to illegal poaching, which is a 49% increase from the previous year’s figure of 448. Botswana has an excellent security system in place to protect these animals and will be a safe haven for the six relocated rhino. Translocations are a proven method of securing the survival of an endangered species.

After years of negotiation and planning, the translocation process is underway. Game scouts from Botswana have undergone intensive tracking and monitoring training by &Beyond. The movement and behaviour of the herd will be closely monitored using satellite collars and telemetry and tracking equipment. A portion of this equipment as well as anti-poaching uniforms and binoculars has been generously supplied by the Chipembere Rhino Foundation.

Chris Thorpe, Founder of RHINO FORCE says, “We are pleased to know that all the funds we donate or facilitate go directly to translocation, which is an effective way to counteract poaching.  We also believe it’s important to involve and educate the communities in this fight, and Africa Foundation does this well.”

As one of southern Africa’s largest independent motor-related insurance administrators, Motorite supports this translocation to ensure the ongoing conservation of South Africa and Botswana’s natural heritage.

To follow the exciting project and for translocation updates, please follow RHINO FORCE on Facebook, or &Beyond conservation  blog, “Carlisle on Conservation” .


RHINO FORCE is a dynamic brand that creates international awareness and raises substantial funding for rhino conservation, through the sale of RHINO FORCE beaded bracelets. RHINO FORCE incorporates fundamental business principles to create philanthropy through commerce. Through the design, development and activation of multiple retail, corporate and electronic market platforms, RHINO FORCE successfully achieves its mission –  ‘Conservation through Commerce’, commercially known as ‘Save the Rhino…Buy a Bracelet’.


About &Beyond

&Beyond is one of the world’s leading experiential travel companies, designing personalised luxury safaris in 16 African countries, as well as India, Bhutan and Sri Lanka. The company also owns and operates 32 extraordinary lodges and camps in Africa and India’s wilderness highspots. Established in 1991, &Beyond takes exceptional care of its guests in order to make a difference; its commitment to sustainable responsible travel and community empowerment is world renowned.


About Motorite Administrators (Pty) Ltd

Motorite is the largest independent motor-related insurance administrator in southern Africa. Leaders in the administration and sales of warranty, maintenance and service plan products to the entire motor industry, Motorite offers unsurpassed levels of service and peace of motoring to its extensive customer base. Motorite places huge emphasis on uplifting the working and social environment of its community. By sponsoring &Beyond’s rhino translocation project, Motorite is playing an important role in ensuring the ongoing conservation of South Africa and Botswana’s natural heritage for future generations to come.

sustainable responsible travel and community empowerment is world renowned.


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