KIA Virtual Tour Paris Motor Show 2014
- Kia to launch full virtual tour of Paris Motor Show stand
- Online Kia Virtual Tour for 23-car Kia motor show stand
- Google View shows exterior and interior of Kia’s latest models
- Kia Virtual Tour displays general information for each car
- Kia to launch new Sorento at Paris show
(SEOUL)September 29, 2014– Kia fans will have the chance to experience the brand’s all-new Sorento and the full range of Kia models remotely, with a virtual tour of Kia’s 72 metre-long Paris motor show stand due to go live on 9 October.
The Kia Virtual Tour will be the first ever created by a car manufacturer, and will be visible on the Google Maps community site, ‘Views’, where users publish their photos and panoramas.
The virtual tour of the Paris show stand will let users navigate around the 23 Kia cars on display at the Porte de Versailles exhibition centre, and even take a closer look inside each of the cars.
Users will have information on each car at their disposal as they tour the display, with key features just a click away. Content will be translated for the majority of Kia’s most popular European markets, and images and descriptions of the cars will be instantly shareable by users via social media sites.
The new Kia Sorento SUV will make its European premiere at the Paris Motor Show, and this will be the first chance that media and consumers alike will get to see the car. For those unable to attend the show, a full 360° overview of the cars exterior and interior will be available online via the Google View function.
Kia is also exhibiting its innovative new diesel-electric hybrid powertrain technology, demonstrated for the first time in the handsome Kia Optima T-Hybrid sedan show car.
Artur Martins, Vice President, Marketing, Kia Motors Europe, commented: “Motor shows are some of the most important events in our calendar for introducing our latest models to media and the general public, and the virtual tour will open up our incredible Paris motor show stand to even greater numbers.
“Paris is the first place in Europe that people will get to see the new Kia Sorento, but this time even those unable to attend the event will be able to get a first impression of the car and Kia’s entire range of new and innovative products,” added Martins.
The show will be open to the public on 4 October, and the Kia Virtual Tour will be available from 9 October – visit the Kia show stand here: www.kia.com/eu/parismotorshow
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