KIA MOTORS SA GIVES AWAY A NEW RIO TO A LUCKY 94.7 LISTENER
(SOUTH AFRICA), 8 FEBRUARY 2012. The Kia Take40SA is a weekly music show, which plays a count down of Highveld Stereo and Kfm listeners’ top 40 favourite songs every Saturday. In 2010, Kia Motors South Africa partnered with Primedia, Highveld Stereo and Kfm, to become the main sponsor of the Take40SA. The partnership has been a great success and this has seen Kia renew the contract for a second year.
Kia Motors South Africa and the Kia Take40SA recently launched a competition where a lucky winner – one in Johannesburg and one in Cape Town – would win a brand new Kia Rio. This exciting competition, which ran for a period of three months, required listeners to simply vote for their favourite song in order to enter the competition and stand a chance of winning the car.
On Wednesday, 1 February 2012, the Johannesburg winner was drawn and Sarah Jordaan from Brakpan was announced as the owner of a brand new Kia Rio during the live broadcast of Saturday’s Kia Take40SA. Sarah, who admitted that she is a regular listener of the show, was motivated by her 10-year old daughter to enter the competition, and did so on the last day of the competition. Sarah has currently been without a car, and was overjoyed when receiving the prize. “I feel truly blessed, and really needed a new car, as I sold my previous car”, added Sarah.
Kia Motors Corporation (kia.com) — a maker of quality vehicles for the young-at-heart — was founded in 1944 and is Korea’s oldest manufacturer of motor vehicles. Over 2.5 million Kia vehicles a year are produced in 15 manufacturing and assembly operations in ten countries which are then sold and serviced through a network of distributors and dealers covering 172 countries.
Kia today has over 47,000 employees worldwide and annual revenues of US$39 billion. It is the major sponsor of the Australian Open and an official automotive partner of FIFA — the governing body of the FIFA World Cup™. Kia Motors Corporation’s brand slogan — “The Power to Surprise” — represents the company’s global commitment to surpassing customer expectations through continuous automotive innovation.