German Golf Legend Renews Ambassador Role with Mercedes-Benz

Mercedes-Benz Golf 2011

The news follows The Open Championship, where Mercedes-Benz was a patron of
the event for the first time.

The car company’s current sponsorship portfolio in world golf also sees it as an official partner at The Masters, the PGA Championship and the 2012 Ryder Cup, not to mention The MercedesTrophy, an event which attracts 60,000 amateurs across 43 countries.

Mercedes-Benz Golf

Bernhard Langer said; “I have been involved with Mercedes-Benz since 1985 and am delighted that this will continue. I have been driving the cars for years and could not imagine driving anything else. Mercedes-Benz is such an exciting brand and it is truly iconic – I know the players loved driving the cars at The Open this year.”

Mercedes-Benz Golf 2011

Langer continued: “I’ll be undertaking a range of activities for the brand, including appearing in a print advertising campaign, and am very pleased to be involved as Mercedes-Benz extends its portfolio in the golfing world.”

Lüder Fromm, Global Marketing Communications Director, commented; “It’s an exciting time for Mercedes-Benz and golf, we have some of the most prestigious events in the golfing calendar and we are proud that, in Bernhard, we also have one of the most prestigious players. He is the best German golfer ever and that’s a perfect fit for our brand and its values.”

Comments are closed

RELATED ARTICLES:
Mercedes-Benz AMG powerboat
mercedes-benz-power-boat
Mercedes-Benz S 400 4MATIC Coupé
mercedes-benz-coupe-780x585
Successful DTM test for second-generation of racing drivers from the Asch/Ludwig stable
Mercedes-Benz-motorsport-780x520
Mercedes-Benz A-Class special edition Mercedes AMG Petronas
Mercedes-Benz A-Class
Mercedes-Benz Los Angeles Auto Show 2015
LA-Auto-Show
The new Mercedes-Benz SL: The legend – now even more dynamic
2015-Mercedes-Benz-SL
Charlie Brown Snoopy drives a Mercedes-Benz V-Class
charlie-brown
Mercedes-Benz AMG South Africa at Sandton
amgtoursa
Mercedes-Benz V-Class during Tokyo Motor Show and Dubai International Motor Show
Dubai-International-Motor-Show
Mercedes-Benz C-Class Engine and drive system
Mercedes-Benz-Engine

3D Car Shows on Google+

3D Car Shows on Youtube

3D Car Shows YouTube