FORD MOTOR COMPANY OF SOUTHERN AFRICA IMPRESSES ON TOTAL ECONOMY RUN

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2010 Total Economy Run

Pretoria, September 14, 2010 – The 34th annual Total Economy Run attracted a strong field of entries with 18 different vehicle manufacturers participating in the event. Ford and Mazda once again faired well in the results taking home a class victory each.

“Ford Motor Company of Southern Africa (FMCSA) has a longstanding involvement with the Total Economy Run and we are pleased to be able to add two more class victories to our tally,” says Dean Stoneley, vice president Marketing, Sales and Service.

The Total Economy Run remains one of the only credible tests for comparing fuel efficiency of all makes and models of cars competing against each other over the same route, distance and under the same set of regulations.

Harry Young and Manfred Hertz, in the Ford Fiesta 1.6 petrol, managed to use just 5.63ℓ of petrol per 100km on their way to victory in Class D. Michael Henshaw and Marcel Wicht piloted a Ford Figo 1.4 petrol on its economy run debut. They took second place in Class C using just 5.96ℓ/100km.

Gordon Noble and Graham Bate flew the flag for Mazda taking victory in Class F with the Mazda6 2.0, using just 5.99ℓ/100km. Stuart Greig and Wynand Gerber took second place in Class B with their Mazda2 1.3 using just 5.23ℓ/100km on route.

All the vehicles that participated in the Total Economy Run had no alterations or additions added to assist in fuel efficiency. Vehicles were monitored and scrutinized to ensure that all rules were adhered to, while the driver and navigator of each vehicle were accompanied by an assigned observer to ensure that all road and competition rules were complied with.

“Ford Motor Company of Southern Africa would like to extend its thanks to Lazarus Motor Company and all the drivers and navigators who represented Ford and Mazda over the weekend. The professional approach and enthusiasm for the brand resulted in two class victories and perfectly demonstrated the optimum abilities of our cars,” concluded Stoneley.

Fuel efficiency results for the entries from FMCSA, are as follows:

  • Ford Figo 1.4 Petrol   5.96ℓ/100km’s
  • Ford Figo 1.4 TDCi   4.65ℓ/100km’s
  • Ford Fiesta 1.6 Petrol  5.63ℓ/100km’s
  • Ford Fiesta 1.6 TDCi  4.41ℓ/100km’s
  • Ford Focus 1.8 Si   5.91ℓ/100km’s
  • Ford Everest 3.0 TDCi  8.04ℓ/100km’s
  • Mazda2 1.3 Petrol   5.23ℓ/100km’s
  • Mazda3 1.6 Petrol   6.53ℓ/100km’s
  • Mazda6 2.0 Petrol   5.99ℓ/100km’s