FORD AT THE JOHANNESBURG INTERNATIONAL MOTOR SHOW

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  • South African built all-new Ranger makes its local introduction at JIMS
  • All-new Focus ST previewed ahead of its official launch due in 2012
  • New Kuga revealed to the public for the first time, prior to its on-sale date by the end of the year

JOHANNESBURG, 06 October 2011 – Ford Motor Company of Southern Africa (FMCSA) will showcase its latest product offering at this year’s Johannesburg International Motor Show (JIMS), with the all-new Ranger as the main attraction. Also set to garner attention will be Ford’s all-new Focus ST and the soon-to-be-launched Kuga.

Manufactured in South Africa, the all-new Ranger is the first pickup truck to be built under the One Ford strategy and has benefited tremendously from the full engineering expertise of Ford around the world.

“We’ve worked long and hard to bring the all-new Ranger to market and today we are finally able to share it with the South African public,” says FMCSA president and CEO Jeff Nemeth. “Ford has leveraged its global economies of scale, and tapped into expertise from around the globe to ensure the all-new Ranger is a frontrunner in its segment.”

The all-new Ranger is a no-compromise truck that provides customers around the world with quality, fuel efficiency, safety and smart technology in one complete package. The full model line-up of all-new Ranger will be available for the public to view over the course of the show. The all-new Ranger will be offered in three bodystyles – Single Cab, Super Cab and Double Cab, while two new Ford Duratorq TDCi diesel engines and one proven Ford Duratec petrol engine will be on offer.

The all-new Focus ST made its global debut last month at the Frankfurt Motor Show, and is on display at JIMS, giving Ford fans a taste of things to come in 2012.

“The new Focus ST is really an exciting car for Ford,” says Dean Stoneley, Vice President, Marketing, Sales and Service at FMCSA. “The all-new Focus was launched earlier this year and is already proving popular with customers. The all-new Focus ST is the next step in the Focus evolution, it’s a car built for driving enthusiasts all around the world and we are sure they will not be disappointed.”

Ford engineers took the ST’s historic DNA fingerprint and used it to create the new Focus ST. The key focus was on steering, driving dynamics, sound quality and power enhancements.  It doesn’t compromise on any area and builds upon the strengths of the out going ST models to give performance customers the car they want.

Also making its debut at this year’s show is the stylish Kuga crossover. Set to go to market before the end of the year, customers will have the opportunity to preview the Kuga before it makes its way to dealership floors.

“With the new Kuga we are delivering a highly capable, expressive and charismatic vehicle which will extend the Ford model range further,” continues Stoneley. “I firmly believe the Kuga will appeal to many loyal Ford customers looking for something a bit different, as well as attract many new customers to the Ford brand.”

With its distinctive exterior design, Ford’s acclaimed on-road vehicle dynamics and premium-like product quality the Kuga is set to be one of the highlights of this year’s Johannesburg International Motor Show.

“We’ve got some exciting new products on offer that customers will be able to view for the first time, but we also have our existing line-up of cars on the stand. The Show gives us a unique opportunity to engage and interact with the public over an extended period. We look forward to the coming days and hope they enjoy exploring our line-up,” concludes Nemeth.

Existing Ford products also on display:

  • Ford Figo
  • Ford Fiesta
  • Ford Focus
  • Ford Everest

Ford Figo
Ford’s fun and fashionable compact car, Figo, has been developed and designed with the customer’s desires in mind. The new Figo is based on proven global small car architecture, and  is available with a choice of two of Ford’s fuel-efficient engines, the 1.4-litre Petrol Duratec and the 1.4-litre Turbo Diesel Duratorq.

All models are equipped with five-speed manual transmissions. The exterior and interior styling of the Figo are fresh and include bold interpretations of Ford’s kinetic design philosophy.  The space and practicality that define the Figo are more commonly associated with larger, more expensive vehicles.

The precise and responsive steering of the Figo instills confidence, while a fine balance between ride comfort and control is ensured through the optimized suspension design. There’s no shortage of big-car features either, the Figo features substantial technology including MP3/iPod connectivity, dual front airbags, ABS with EBD and PATS (Passive Anti Theft System).

Ford Fiesta
The Fiesta offers the perfect blend of striking styling and performance with practicality. Available in hatch and sedan guise, the Fiesta comes with a choice of either a 1.4-litre or 1.6-litre petrol engine or 1.6-litre diesel engine.

The six-speed PowerShift automatic transmission, available with the larger 1.6-litre petrol engine, combines the responsive performance and fuel economy of a manual, with the convenience of an automatic.

The Fiesta is strong on safety features. Anti-Lock Braking System (ABS) with Electronic Brake-force Distribution (EBD) is standard across the range while Electronic Stability Programme (ESP) is available on select models.

Fiesta models are also well equipped with features such as Radio/CD with MP3 and Voice Control technology paired with Bluetooth® on certain models.

All-new Focus
Launched in South Africa in July this year, the all-new Focus offers impressive luxury, convenience and comfort, a perception changer expected to attract buyers from larger and luxury-class vehicles. Distinguished by its sleek and sporty design, the all-new Focus is packed with dynamic technologies and features that set it apart in the C-segment. The all-new Focus is available in eight different models, four sedan derivatives and four hatch derivatives.

The powertrain line-up includes an all-new 2.0-litre GDi (Gasoline Direct injection) petrol engine, a 2.0-litre Duratorq TDCi engine both mated to the latest six-speed PowerShift automatic transmission. The third powertrain comes in the form of a 1.6-litre Duratec Ti-VCT engine.

The all-new Focus offers class-leading driving quality thanks to Ford’s dynamic Torque Vectoring Control system that ensures cornering stability and agility.  While an updated Control Blade Independent rear suspension and the semi-isolated front subframe as well as Electric Power Assisted Steering (EPAS) system ensure greast handling characteristics.

Ford Everest
The Everest creates the ultimate recreational vehicle with the benefits of a rugged platform and the comforts of a Sport Utility Vehicle (SUV). The seven-seater SUV features a side-hinged rear door which opens up the tallest and widest cargo area in the class when the third row of seats are folded.

The Everest is available in 4×2 and 4×4 guise, with two different specification grades on offer  namely XLT and LTD.

The Everest is equipped with a responsive 3-litre petrol engine that can be mated to either a five-speed manual or automatic transmission. The automatic model features an electronic shift-on-the-fly system, allowing a driver to shift the driving mode from 2WD to 4WD at driving speeds of up to 100 km/h. The 4×4 system features a proven-tough Borg-Warner transfer case.

Everest has substantial ground clearance and river-fording capability. The vehicle approach angle (32 degrees) and departure angle (26 degrees) are designed for optimal off-road clearance. The Everest overhangs measure 895mm at the front and 1264mm at the rear (length includes spare wheel cover).
Ford Protect

Ford offers one of the most comprehensive warranty plans in South Africa, giving customers additional peace of mind. All Ford passenger and light commercial vehicles come standard with a 4-year/120 000km fully comprehensive manufacturer warranty. Roadside Assistance, paint, perforation and the 5-year corrosion warranties are also included.

Ford offers a 5-year / 90 000km Service Plan on the all-new new Focus and the Everest. A 4-year / 60 000km Service Plan is offered on the Fiesta, and an optional Service Plan on the Figo and the Bantam.