From how to avoid emergency toilet stops, to preventing fights on the back seat!

Little Chef Europcar

New partnership of travel brands sees Europcar customers get value for money with ‘Kids Eat for Free’ promotion at Little Chef

London, May 2012 – Europcar, the leader in car hire services in Europe, has joined forces with Little Chef, Britain’s iconic roadside restaurant chain, to make family journeys easier.

For the whole of June 2012, Europcar customers can get money off their bill when Kids Eat for Free.  With the offer covering the Jubilee Bank Holiday weekend it makes it more affordable than ever for families to get out, whether for a day trip or a weekend or week away (

Europcar and Little Chef are also searching for the best family travel tips because both brands know that family journeys can stretch parents’ patience to the limits.

“Every parent will have stories to tell of emergency stops on the side of the road for a toilet break and fights breaking out amongst kids sitting together on the back seat as the boredom of a long journey takes its toll”, said Ken McCall, Managing Director, Europcar UK Group. “So, to mark our partnership with Little Chef, we thought it would be fun to ask our customers to share their tips for having a stress-free journey.

“Suggestions can be posted on our Facebook page ( or tweeted to us (@Europcar_UK).  We will then collate all the suggestions to create the top ten tips for family travel this Summer.

“Travelling with kids can be challenging, which is why regular breaks for a tasty snack can be a lifesaver for frazzled parents. And our unique partnership with Little Chef means Europcar customers not only get great deals on car hire, but they can get even better value on great food too!”

Commenting on the partnership Little Chef Chairman, Graham Sims, said:: “With over  90 Little Chef restaurants nationwide, we’ve been offering motorists great value on good food for over 50 years. Together with Europcar we’re helping families get out for less this June with our fantastic deals. When kids and parents need a break from the car, nothing beats the fresh food and friendly service available at a Little Chef.”

The Europcar/Little Chef offer is valid from 1 June until 30 June 2012.

Europcar customers can simply log on to to  print off the Little Chef voucher to benefit from the Kids Eat Free offer.