BMW i8 Wins Crown as the 2012 Concept Vehicle of the Year – the Ultimate Driving Machine of the Future


Woodcliff Lake, NJ – July 12, 2012 2:00pm EDT…BMW  takes the 2012 Concept Car of the Year Award with its i8 Concept  Spyder. This award marks BMW’s fourth competition as a category  finalist and the brand’s second visit to the awards podium at the  eleventh annual North American Concept Vehicle of the Year Awards  announced today. The Concept Car category recognizes those vehicles  where passenger carrying is the primary intent.

BMW i8

The awards recognize those vehicles most likely to shape the future  of the automobile industry. This year, more than two dozen jurors  participated in a selection process that involved a total of 34  vehicles, each introduced to North America during this season’s auto  shows in Los Angeles, Detroit, Chicago, Toronto, and New York.

The awards are given to the best Production Preview Vehicle, Concept  Car, Concept Truck, and Most Significant Concept Vehicle of each auto  show season. To be eligible for the awards, a concept vehicle must  make its North American debut during the current model year’s auto  show season. With the exception of those vehicles in the Production  Preview category, qualified nominees must represent an advanced design  and /or engineering concept, rather than being a show version of a  current production model.

BMW i8 Concept 2012

These awards are unique in that they are judged by a diverse panel of  automotive journalists from throughout North America, and considered  in the specific context of the North American market. “With lines that  remind me of icy water in a mountain stream, the BMW i8 takes open top  driving into a new realm of environmental responsibility, with the  mission of the ultimate driving machine firmly embedded,” said juror  Bill Schaffer. Juror Chris Poole states, “The i8 concept wraps  innovative construction and powertrain technologies in a functional,  eye-catching new design language that will be exclusive to the  upcoming eco sub-brand it previews. It’s an impressive blend of  supercar style and speed with future-oriented mpg and emissions performance”.

By extending the review to the whole package – design, style,  materials, technology, market viability and market responsiveness –  and concentrating the focus on the market that the jurors know best,  the North American Concept Vehicle of the Year Awards provide truly  valuable feedback to help shape the future of the automotive industry.