BMW 1 Series and BMW 5 Series as their favourites in the compact and upper-range categories


“Auto Trophy 2011”: triple success for BMW. Readers of “Auto Zeitung” vote for the new BMW 1 Series and BMW 5 Series as their favourites in the compact and upper-range categories – BMW also receives the “Quality Trophy”.

Munich.The BMW 5 Series continues its series  of victories, while the new BMW 1 Series is just getting started. Both  models have now been awarded the “Auto Trophy 2011”.


Readers  of the car magazine “Auto Zeitung” voted the new BMW 1  Series as the clear winner of the compact class and made the BMW 5  Series their clear favourite in the upper-range category. BMW’s  outstanding results are rounded off not just with numerous other top-3  placements and but in particular the award of the “Quality  Trophy”.

This title is awarded by the editors of “Auto  Zeitung” in collaboration with the technical inspection  organisation Gesellschaft für Technische Überwachung  (GTÜ). The award ceremony for the “Auto Trophy 2011”  was held yesterday at the Meilenwerk in Düsseldorf.

Representing  the Munich-based premium automobile manufacture and there to receive  the trophies presented by TV host Barbara Schöneberger and Volker  Koerdt , editor-in-chief of “Auto Zeitung”, were Board  Chairman of BMW AG, Dr. Norbert Reithofer, along with  Dr. Klaus Draeger, Head of Development, and Ian Robertson, Head  of Sales and Marketing.

Class victory in the “Auto Trophy” is the second renowned  award for the new BMW 1 Series, coming just a few weeks after it  received the “Golden Steering Wheel” from “Bild am  Sonntag” and “Auto Bild”. The powerful impression left  both on professional testers and the general public by the compact  model launched in September is mainly due to its sporty character.

Powerful engines with BMW TwinPower Turbo Technology and the car’s  rear-wheel drive – still unique in the compact class – guarantee  unsurpassed driving pleasure. At the same time, the improvement on the  predecessor model is characterised by optimised ride comfort,  increased interior space and innovative fittings. 28.2% of “Auto  Zeitung” readers voted for the BMW 1 Series as the top-ranking  car in the compact class.

The BMW 5 Series achieved an even clearer vote in the upper-range  class with a 37% share of the vote cast. The “Auto Trophy”  is now added to its already impressive collection of titles.

The BMW 5  Series is the world’s best-selling automobile in its segment. Both the  Sedan and the Touring model embody elegance and sporty flair in unique  harmony. The BMW 5 Series also occupies the leading position in its  category in terms of its efficiency ranking. A extensively renewed  range of engines and new options have added additional appeal since  autumn 2011.

The “Auto Trophy” was awarded for the 24th time this year.  Over 100,000 “Auto Zeitung” readers took part in the vote,  choosing their favourites from almost 400 current models in 29  categories. The most successful models ever in this competition  include the BMW 1 Series Convertible, which came top in its class the  last three times in succession, finishing second this time around.  Other BMW model to finish in the top three were the BMW X3, the BMW  X1, the BMW 3 Series, the BMW 6 Series Convertible and the BMW 6  Series Coupé.

BMW 2011

The BMW brand also received a special prize awarded by “Auto  Zeitung” and the technical inspection organisation Gesellschaft  für Technische Überwachung (GTÜ) – the “Quality  Trophy 2011”. This prize seeks to recognise the quality and  reliability of the current automobile range, with the BMW 1 Series,  BMW 6 Series and BMW 7 Series receiving especially good ratings. The  ratings are based on the results of some eight million automobile  inspections carried out over the last two years. Information from the  “Auto Zeitung” quality and service report was also used.