“THE MINI” – the first MINI designed surfboard, in collaboration with legendary surf manufacturer, Channel Islands Surfboards. MINI has teamed up with Channel Islands Surfboards, the most acclaimed and premium surfboard manufacturer in the world, to develop a surfboard which “surfs like a MINI”.
Midrand. In its 55-year history, MINI has reached many milestones – the most recent being the launch of the new MINI 5 door, this being MINI’s first five door model in the small premium car segment. With the retail launch now aside, which took place on 1 November, MINI South Africa wanted to see how […]
Midrand. Travellers and MINI enthusiasts leaving Cape Town International Airport are being treated to the first ever live Instagram billboard in South Africa. The billboard, which is situated on the road exiting Cape Town International Airport and features a life size fibreglass MINI 3-door hatch and below it a live feed from MINI South Africa’s […]
A winning partnership gives recognition to top learners in Thokoza Thokoza, Johannesburg – Friends of MINI South Africa, DJ Fresh and DJ Euphonik, along with MINI and iSchoolAfrica representatives recently visited schools in Thokoza, awarding the top learners at each school for embracing their creative thinking. The visit by the famous duo demonstrated MINI and […]
MINI will raise the bar at this year’s Design Indaba with three experiences to excite and entertain creative thought leaders. In between a stellar fashion line-up, various trend seminars and nosh, visit the COLOUR ONE for MINI by Scholten & Baijings display.
BMW Group to build new MINI Hatch also at VDL Nedcar Born/Munich. The new MINI Hatch, which celebrated its production start at the MINI plant in Oxford in November 2013, will also be built in the Netherlands from summer 2014. The BMW Group confirmed the start of production today during a visit by Harald Krüger, […]
Oxford. Aggressive and relentless papping is something British celebrities have had to learn to live with. Members of the Royal Family, as well as actors, footballers and top models are all familiar with the sensation of being caught in uncompromising situations, and now MINI is the latest victim. Absolutely unaware and without make-up, the youngest […]
Midrand, South Africa. MINI South Africa showcased its Limited Edition MINI Hatch Bayswater and MINI Convertible Highgate models through an interactive 3D projection. The activation took place at the weekend on the Nelson Mandela Square Library Wall in Sandton, Johannesburg, where restaurant goers were blown away by this cheeky brand’s execution.
Munich/Oxford. The British premium small car manufacturer MINI can look back on an eventful year marked by new sales records, successful model launches and expansion into new markets worldwide. 2012 once again served up a wealth of highlights for brand aficionados, as well as being the most successful year to date for MINI. Not only […]
Woodcliff Lake, NJ – December 22, 2012 (Updated)… As a follow-up to yesterday’s ad in The New York Times, MINI published a “correction” ad today, acknowledging that the world did not, in fact, end. Fans are encouraged to still take advantage of the $0 to Motor Lease, though in light of the world not ending, […]
Whilst MINIs are well known for making clever use of their cabin space, a team of flexible gym members from Sussex are putting this to the ultimate test by attempting to break the world record for the number of people inside a MINI Hatch. 28 daring female volunteers will scramble their way into the MINI […]
Breathtaking motocross stunts thrill 30,000 spectators in Munich’s Olympic Stadium. MINI John Cooper Works is the sports partner of theR ed Bull X-Fighters World Tour 2012.
The MINI Inspired by Goodwood is the most ambitious and luxurious special edition model the brand has ever launched. To celebrate delivery of the first customer cars, a single example is going on display in prime position at Harrods, the world’s most aspirational shopping destination.
Prime Minister David Cameron and Deputy Prime Minister Nick Clegg have a Parisian MINI Adventure Just a few months after he drove the two millionth MINI off the production line at MINI Plant Oxford Prime Minister David Cameron today got behind the wheel of a MINI in Paris in support of the “GREAT” Britain Campaign, […]
MINI opens its first pop-up store in one of the UK’s most popular shopping destinations This week MINI opened its doors to a completely new retail adventure at Westfield Stratford City. The MINI pop-up, which will be open for 12 months only, will showcase the two newest MINI models, the MINI Coupé and the MINI […]
MINI looks back on a record breaking 2011 and looks forward to more adventures in 2012 It’s a MINI New Year quiz – so it’s only got one question! When Prime Minister David Cameron drove the two millionth MINI off of the production line at Plant Oxford in August last year, how far would all […]
MINI’s winter tyres have been specially engineered to operate much better than summer tyres at temperatures below 7°C. MINI’s winter tyres contain more natural rubber in their compound and a different mix of silica as well as featuring special grooves. This allows them to retain flexibility at much lower temperatures. https://www.youtube.com/watch?v=v7-zsVxQC5g
All MINIs are fitted with summer tyres as standard, providing excellent levels of grip, acceleration, braking, comfort and fuel economy in normal road conditions. Summer tyres operate best at temperatures above 7°C. However, once the Great British Winter sets in and air temperatures drop to near freezing the rubber in summer tyres hardens, detracting from […]
Munich/Le Castellet. MINI United time is here again! The international community growing up around the British small car brand is set to come together for the fourth running of a very special open-air festival; MINI has announced the date and venue for what is sure to be a spectacular event.
The international MINI community will converge on the former Formula One circuit in Le Castellet on 11 – 13 May 2012. Munich/Le Castellet. MINI United time is here again! The international community growing up around the British small car brand is set to come together for the fourth running of a very special open-air festival; […]
WOODCLIFF LAKE, NJ and BERKELEY, CA– November 15, 2011 — MINI and MOG today announced availability of MOG’s award winning on-demand music service in all 2011 MINI vehicles equipped with MINI Connected in the US. This is the first integration of an on-demand music service in the car, transforming the way music fans listen to […]