MINI
MINI OWNERS! DON’T PAY TWICE FOR SERVICING
Quarter of owners failing to use already-paid-for TLC servicing packs, opting instead to pay again at an independent garage MINI launches new website that lets customers check TLC pack status Visit mini.co.uk/owners/maintenance/mini-servicing/ for full TLC information, 24/7 access to servicing quotes, online service booking & dealer locator It’s well documented that MINI owners have great […]
NOT NORMAL – MINI brand campaign
Midrand. The new MINI brand campaign got underway this past weekend (13 July) under the already established “NOT NORMAL” claim. The campaign conveys the brand’s individual, high-energy attitude to life and highlights the strong emotional and personal connection between driver and MINI. “NOT NORMAL” focuses on MINI’s strong, independent character. […]
MINI Inspired by Goodwood now available in South Africa
Midrand. The MINI Inspired by Goodwood is the most exclusive and luxurious special edition model the brand has ever launched. This unique MINI, which blends Rolls-Royce luxury with the unmistakable MINI driving experience, is now on sale in South Africa in very limited numbers.
MINI Johannesburg, South Africa opens first stand-alone dealership
Midrand. Hot on the heels of its 10th anniversary, the MINI brand in South Africa recently also celebrated the opening of its first exclusive dealership. Dubbed Legends @ Zambesi, the new exclusive MINI dealership in Montana Tuine, east of Pretoria, offer all existing variants including the exciting new MINI Roadster.
MINI further widens its global sales network: first MINI showroom launches in Jordan
Munich/Amman. Premium small car brand MINI has stepped up its involvement in the Middle East sales area in geographical terms as well: the brand’s market entry into the Kingdom of Jordan brings a further boost to MINI’s presence in this growth-intensive economic region. In 2011, MINI posted a 77 per cent increase in sales in […]