Marketing of the New Fiat Strada to kick off soon

The New Fiat Strada will be available from Italian dealerships from the end of January. Made in the FIASA plant in Betim (Brazil), the new model will follow in the footsteps of South America’s leading light transport vehicle. With no fewer than 127,800 vehicles sold worldwide, the Strada was the second most popular Fiat Professional […]

Gerald Ferreira

Published : Friday January 27, 2012

Love Life in a Strada

Fiat’s new Strada Life is here… As promised, the new Strada Life is finally here to complete Fiat’s trinity of models in the now fully-imported, Brazilian-built Strada range.

Gerald Ferreira

Published : Thursday October 22, 2009

New Brazilian-built Strada boasts a 1.4-litre engine and a host of refinements

The Fiat Strada is a familiar sight on South African roads and for good reason. A unique blend of style, practicality and affordability has ensured that it has been able to carve a very successful niche for itself in the light commercial vehicle market.

Gerald Ferreira

Published : Wednesday August 12, 2009

Sporting by name, Sporting by nature The new Fiat Strada Sporting

Fiat Professional, the commercial vehicle arm of Fiat Group Automobiles South Africa, has just announced the arrival of the Strada Sporting. Based on the popular 1.6 ELX version, the attractive newcomer certainly delivers on value by topping up the Strada’s already well-stacked list of standard equipment with the following extras for a small price premium […]

Gerald Ferreira

Published : Thursday September 25, 2008

New Brazilian-built Fiat Strada Extended Cab – soon in SA and without production constraints

Fiat Auto South Africa is pleased to announce that the Brazilian-built Fiat Strada Extended Cab will soon be available in South Africa. Pictured here is Giorgio Gorelli, the Managing Director of Fiat Auto South Africa, with a few members of the Fiat Auto Brazil crew that were responsible for rigorously testing the new Stradas, both […]

Gerald Ferreira

Published : Friday September 1, 2006

Get a load of this

NEW FIAT STRADA Fiat Auto South Africa is entering the highly competitive commercial vehicle sector with a formidable challenger in the form of the Fiat Strada range of bakkies. Mr Giorgio Gorelli, managing director of Fiat Auto South Africa, is very upbeat about the newcomer: “The Strada is a pick-up that has truly proved itself […]

Gerald Ferreira

Published : Wednesday July 13, 2005

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