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Chevrolet

Chevrolet, colloquially referred to as Chevy and formally the Chevrolet Division of General Motors Company, is an American automobile division of the American manufacturer General Motors (GM).

Louis Chevrolet and ousted General Motors founder William C. Durant started the company on November 3, 1911 as the Chevrolet Motor Car Company. Durant used the Chevrolet Motor Car Company to acquire a controlling stake in General Motors with a reverse merger occurring on May 2, 1918 and propelled himself back to the GM presidency. After Durant’s second ousting in 1919, Alfred Sloan, with his maxim “a car for every purse and purpose,” would pick the Chevrolet brand to become the volume leader in the General Motors family, selling mainstream vehicles to compete with Henry Ford’s Model T in 1919 and overtaking Ford as the best-selling car in the United States by 1929.

Chevrolet-branded vehicles are sold in most automotive markets worldwide, with the notable exception of Oceania, where GM is represented by their Australian subsidiary, Holden. In 2005, Chevrolet was relaunched in Europe, primarily selling vehicles built by GM Daewoo of South Korea with the tagline “Daewoo has grown up enough to become Chevrolet”, a move rooted in General Motors’ attempt to build a global brand around Chevrolet. With the reintroduction of Chevrolet to Europe, GM intended for Chevrolet to be a mainstream value brand, while GM’s traditional European standard-bearers, Opel of Germany, and Vauxhall of England will be moved upmarket.

However, GM reversed this move in late 2013, announcing that the brand would be withdrawn from Europe, with the exception of the Camaro, and Corvette in 2016. Chevrolet vehicles will continue to be marketed in the CIS states, including Russia. After General Motors fully acquired GM Daewoo in 2011 to create GM Korea, the last usage of the Daewoo automotive brand was discontinued in its native South Korea and succeeded by Chevrolet.

Source: Wikipedia Chevrolet

Chevrolet Ute Force played soccer with the girls and boys of Mabopane

One World Futbol, Dreamfields Project and the Chevrolet Ute Force played soccer with the girls and boys of Mabopane.

Gerald Ferreira

Published : Thursday September 17, 2015

2016 Chevrolet SS Designed for Performance

DETROIT – Building on the performance-oriented updates made to the Chevrolet SS last year, the 2016 model features several exterior enhancements that reinforce its presence on the road.

Gerald Ferreira

Published : Tuesday September 15, 2015

2016 Chevrolet Camaro Delivers Benchmark Performance

DETROIT – Less weight and more power is the combination for performance success and engineers of the 2016 Camaro have the numbers to prove it. With weight savings of up to 390 pounds (177 kg), the all-new Camaro delivers performance numbers that reset the benchmark for the segment.

Gerald Ferreira

Published : Tuesday September 15, 2015

Payne Pest Control: Chevrolet Fleet Vehicles Testimonial

DETROIT – When Willie Payne and his wife, Kathleen, decided to risk stable incomes to start their own business in 2006, they needed a strategic business partner – and a dependable work truck.

Gerald Ferreira

Published : Friday September 11, 2015

Sophisticated Sophomore: All-New Chevrolet Cruze

DETROIT – Chevrolet today introduced the all-new, 2016 Cruze – a larger and lighter, more efficient and more sophisticated evolution of the brand’s best-selling global car. Larger and lighter; all-new compact sedan is more agile with a dynamic driving experience All-new, standard 1.4L turbo engine with direct injection offers a GM-estimated 5.9 L/100km* highway; stop/start […]

Johann Verster

Published : Friday June 26, 2015

1928 Chevrolet Still Reliable 87 Years Later

Driver puts vehicle to the test in the Milligan rally GRAAFF-REINET – A Middelburg farmer and his original 1928 Chevrolet recently hit the road in spectacular fashion to participate in the 46th annual Milligan Vintage Trial held in June.

Johann Verster

Published : Wednesday June 24, 2015

2016 Camaro is all about the Aero

Total aerodynamic lift improved by 30 percent for improved stability DETROIT – After 350 hours of wind tunnel testing – often 24 hours a day – the new Camaro will slip more easily through the wind, and drivers of the Camaro SS will experience a marked improvement in reduced aerodynamic lift. These changes illustrate the … Continue reading 2016 Camaro is all about the Aero

Gerald Ferreira

Published : Tuesday May 12, 2015

Chevrolet Sonic Named 2015 Top Safety Pick by Insurance Institute for Highway Safety

Midyear model achieves ‘Good’ rating in small overlap front crash test DETROIT – The midyear 2015 Chevrolet Sonic has been named a 2015 Top Safety Pick by the Insurance Institute for Highway Safety. “Customer safety is of utmost importance to Chevrolet, across all segments” said Jeff Boyer, vice president, General Motors Global Vehicle Safety. “The … Continue reading Chevrolet Sonic Named 2015 Top Safety Pick by Insurance Institute for Highway Safety

Gerald Ferreira

Published : Tuesday May 12, 2015

Chevrolet Silverado Chassis Cab Cleans Up with CNG

Bi-fuel Silverado 3500HD joins growing alternative fuel lineup DETROIT – Chevrolet will expand its compressed natural gas lineup to include the bi-fuel 2016 Silverado 3500HD Chassis Cab, allowing drivers to operate the vehicle on CNG or gasoline. Bi-fuel will be available on the regular cab in both 2WD and 4WD drivetrains starting in the fourth … Continue reading Chevrolet Silverado Chassis Cab Cleans Up with CNG

Gerald Ferreira

Published : Friday May 8, 2015

Chevrolet Cruze Further Enhanced for 2015

GMSA has announced that the Chevrolet Cruze hatchback and sedan range for 2015 has been “enhanced”, including a 1.4 turbo model with a 6-speed automatic transmission for the first time in South Africa.

Johann Verster

Published : Thursday April 23, 2015

2015 CHEVY HEAVY-HITTERS SETTLE ATOP FOUNTAIN IN COMERICA PARK

Corvette Z06, Silverado tower above ballpark where 3 million fans visit annually DETROIT – It is an annual rite of spring that means Opening Day is just around the corner. A Velocity Yellow Corvette Z06 and a special Midnight Edition Silverado eased into their parking spaces high atop the Chevrolet Fountain behind centerfield in Comerica […]

Gerald Ferreira

Published : Thursday April 2, 2015

CHEVROLET LAUNCHES ALL-NEW MALIBU AT NEW YOUR INTERNATIONAL AUTO SHOW

Chevrolet introduced the brand new and completely redesigned 2016 Malibu – a midsize sedan engineered to offer more efficiency, connectivity and advanced safety features than ever. An all-new hybrid powertrain, which leverages technology from the Chevrolet Volt, will help offer a GM-estimated 48 mpg city, 45 mpg highway – and 47 mpg combined, unsurpassed in the […]

Johann Verster

Published : Wednesday April 1, 2015

Artist Ioan Florea Presents 3D Printed Camaro Art Car at New York International Auto Show 2015

An artist unveiled a 3D printed Camaro at the New York International Auto Show, but it was the art work on the car that was 3D printed and not the car itself… Using a combination of pigment fused deposition and 3D printing technologies artist Ioan Floreacompletely transformed the Camaro into a non-functional piece of art – the […]

Johann Verster

Published : Wednesday April 1, 2015

Chevrolet Crash Assist

DETROIT – Safety belts, air bags and strong passenger compartment structures are responsible for saving more lives in crashes than ever. But what if those collisions never happened in the first place?

Gerald Ferreira

Published : Wednesday January 14, 2015

Chevrolet Bolt Concept Electric Vehicle

General Motors today unveiled the Chevrolet Bolt EV concept, an affordable, long-range all-electric vehicle constructed in GM Australia’s advanced design studio in Port Melbourne. Collaborating with GM Korea and GM North America, GM Australia Design contributed to the development of the Chevrolet concept and was responsible for the construction of the functional show car, being […]

Gerald Ferreira

Published : Tuesday January 13, 2015

Chevrolet Bolt EV Concept Signals Chevrolet Brand EV Strategy – NAIAS 2015

DETROIT – Chevrolet today made a significant statement on its commitment to electrification with the introduction of the Bolt EV concept – a vision for an affordable, long-range all-electric vehicle designed to offer more than 200 miles of range starting around $30,000.

Gerald Ferreira

Published : Monday January 12, 2015

2016 Chevrolet Volt

Chevrolet Introduces All-New 2016 Volt New model features expressive, sleek design and delivers 50 miles of EV range  DETROIT – Chevrolet today unveiled the all-new 2016 Volt electric car with extended range, showcasing a sleeker, sportier design that offers 50 miles of EV range, greater efficiency and stronger acceleration.

Gerald Ferreira

Published : Monday January 12, 2015

Chevrolet at the North American International Auto Show

Chevrolet Puts the Show Back into the Auto Show Interactive display highlights key safety features using state-of-the-art technology DETROIT – Chevrolet is putting the show back in the North American International Auto Show with an all-new display featuring six 20 ft.-tall, transparent screens with coordinated LED lighting and music that will tell stories about the […]

Gerald Ferreira

Published : Friday January 9, 2015

Chevrolet Corvette Engine Build Experience Returns

Program renewed for supercharged LT4 engine at new Bowling Green build center BOWLING GREEN, Ky. – Chevrolet announced today it is resuming the exclusive Engine Build Experience for Corvette Z06 customers – the only program of its kind for supercar customers.

Gerald Ferreira

Published : Wednesday January 7, 2015

2015 Chevrolet Silverado Offers Custom Sport Package

Inspired by Chevy Custom Sport Trucks that helped launch personal-use pickups DETROIT – With the new 2015 Silverado Custom Sport special edition, Chevrolet pays homage to one of its most iconic pickups, adding a sophisticated monochromatic look to double- and crew-cab Silverados.

Gerald Ferreira

Published : Wednesday January 7, 2015

Virtual Reality Perfects Chevrolet Colorado Accessories

4K resolution display allows fine tuning of vehicle features DETROIT – With a giant screen that has more pixels than an IMAX theater, the temptation is ever present to watch a movie or hook up a video game console. At Chevrolet, however, this high-tech display is instrumental to refining vehicle design.

Gerald Ferreira

Published : Tuesday December 23, 2014

Chevrolet Tahoe PPV for Country Ventura Police Patrol

DETROIT – The County of Ventura (Calif.) is one of the first fleets to take delivery of the 2015 Chevrolet Tahoe PPV and they will soon be used by the county sheriff’s department while on patrol, Chevrolet announced today.

Gerald Ferreira

Published : Friday December 19, 2014

Chevrolet UTE Force Kwa-Zulu Natal Soccer

Ute Force Spreads Soccer Dreams In KZN KwaZulu-Natal: Chevrolet Ute Force in partnership with Dreamfields has hit the road and travelled to KwaZulu-Natal (KZN) to roll out an inter-school soccer league with eighteen primary schools in the Umkhanyakude District.

Gerald Ferreira

Published : Thursday November 27, 2014

2014 Chevrolet Feather Awards

Fabulosity drives on at 2014 Chevrolet Feather Awards 13 NOVEMBER 2013 – With their trademark cheek, over-the-top-ness and fabulousness, the sixth annual Chevrolet Feather Awards took place at Johannesburg’s Urban Tree venue on Wednesday, 12 November.

Gerald Ferreira

Published : Thursday November 13, 2014

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