AUTOMECHANIKA JOHANNESBURG 2013: AFRICA’S PREMIER TRADE FAIR FOR THE AUTOMOTIVE AFTERMARKET
Every two years those involved in automotive aftermarket businesses in Africa get the opportunity of exhibiting at or visiting the premier trade fair for this sector of the retail motor industry. This flagship event, Automechanika Johannesburg, which will be hosted in South Africa for the third time in 2013, will take place from May 8th to the 11th.
More than 500 international and South African companies have already confirmed their attendance at the show as exhibitors.
Trade visitor registration is now open and it is easy to register using the online system at automechnaikasa.co.za Pre-registered visitors not only do not have to pay R50 registration fee at the entrance gate but also qualify to go into the draw for some big prizes, including a R50 000 Snap On tool kit. Pre-registration also provides access to a computerised matchmaking system which matches buyers to exhibitors and enables the scheduling of business appointments.
The organisers of Automechanika Johannesburg have designed a programme of professional conferences and workshops under the banner of the Automechanika Academy to run alongside the four day exhibition. These events will focus on the retail motor industry, Truck Competence, the collision repair industry, automotive workshops, engine remanufacturing and fuel.
There will also be a special focus on all aspects of training related to the automotive aftermarket, including a spray painting competition. The organisers are working with MerSETA to expand on this important aspect of the industry in terms of career planning and upskilling.
Automechanika Johannesburg is one of 12 similar events staged globally under the auspices of Messe Frankfurt, of Germany, which established the Automechanika brand in 1971 and has organised a host of trade fairs and exhibitions in Germany and many other countries for the past 25 years.
Here are some of the important reasons for attending or exhibiting at Automechanika Johannesburg:
- The ideal opportunity to initiate new business relationships and to renew existing ones.
- The wide range of products and the high number of exhibitors make it easy to compare the various offerings.
- It is a showcase for new and improved products and services.
- The environment is ideal for obtaining an overall impression of the state of the automotive aftermarket in Africa with specialist knowledge available on many of the stands as well as at the conferences and workshops.
- There are also many franchise and distribution opportunities available for the expansion or restructuring of one’s business.
Automechanika Johannesburg is a holistic trade fair for aftermarket parts and component suppliers, as well as the multitude of service providers to this important sector of the economy. The event is structured in a variety of categories:
- Parts and Systems
- Accessories and Tuning
- Repair and Maintenance
- IT and Management
- Service Station and Car Wash
- Safari and Off-Road Vehicles.
Besides the exhibits and product demonstrations, many of them featuring new technologies, there will be a number of conferences and workshops organised by the wide range of interest groups that make up the automotive aftermarket.
“We have conducted detailed surveys of exhibitors and visitors to the two previous Automechanika trade fairs at Expo Centre and are developing methods of facilitating these requirements,” added Otto.
A further special event will be the Innovation Awards, which have become an integral component of the local event, while there will also be a focus on new technologies such as e-Mobility as well as Green Initiatives.
While Europe and the US grapple with an uncertain economic future, consumption in Africa is steadily on the rise. In a rapidly changing world both risk and opportunities abound on this continent.
Car and motorcycle ownership in Africa has increased by 81% since 2006 and with it has come a host of opportunities for those in the automotive aftermarket. This is where Automechanika Johannesburg 2013 can open a gateway to entrepreneurs and established businesses who want to benefit from these opportunities.