THE TREND CONTINUES: TOYOTA LAUNCH REVISED YARIS LINE UP FOR 2013

  • Toyota revise Yaris grade line up with new Trend grade for 2013
  • New Yaris Trend builds on successful introduction of Trend grade in 2012, styled to target younger, design-conscious consumers
  • New Yaris Trend available in 5 door only from £14,570 with best-selling 1.33-litre petrol engine, and either 6-speed manual or Multidrive S automatic transmission
  • New appearance packs available for Yaris TR and SR, adding alloy wheels and exterior styling elements

Toyota has announced a revision to their Yaris UK grade line up, aimed at continuing the strong success of the car since its launch in late 2011.

In its first full year of sales, New Yaris achieved sales of 27,151, a 52 per cent increase compared to 2011.

2013 Yaris Trend

2013 Yaris Trend, which broke cover at the Paris motor show in September 2012, will replace the outgoing 2012 Trend grade. With its exterior styling elements and dedicated interior finishes, textures and colours, it’s aimed at younger customers for whom fashionable design is a priority.

New Yaris Trend has been styled to amplify the most dynamic elements of the Yaris range, reinforcing the vehicle’s distinctive character by emphasising the horizontal lines and strengthening the link between the interior and exterior design. Trend will be available in 5-door only, with the best-selling 1.33-litre petrol engine, and either a 6-speed manual or Multidrive S automatic transmission

Exterior

Details around the front end that distinguish the 2013 Yaris Trend include chrome elements in the fog light surrounds and headlamps. Versions with white paint have matching white covers in the headlamp units.

The model retains its blacked out B and C-pillars that create a floating roof effect, and there are chrome door sills and door mirror covers.

The 16-inch alloy wheels have machine-finished surfaces, and a unique two-tone design. At the rear there is a roof spoiler and LED lamp clusters seen on the Yaris Hybrid.

The 2013 Yaris Trend will be available in Pure White, Tyrol Silver, Burning Red and Decuma Grey

Interior

The interior styling reflects the design theme outside, with a black and white finish – with a contrasting touch of ochre – to create a clean style with plenty of visual impact.

The geometry of the centre console has been changed, with the soft-touch dashboard and upper door panels finished in white to emphasise the horizontal lines of the design.

The sensory appeal of the cabin has been raised in details such as the shorter gear shift lever with larger knob, increasing the tactile quality that’s also witnessed in the new centre console treatment. Greater visual appeal is achieved in painted trim elements and the use of ochre-coloured stitching.

On models with Multidrive S transmission, the shift knob has a white insert and ochre stitching.

The black and white design theme is complimented by the seat upholstery. The upper seatback bolsters and headrests are finished in a new, pearl white leather-look material with more ochre stitching. The seats’ central fabric inserts have been made softer and there is new grey piping in line with the change from black to grey seatbelts.

The combination meter follows the same colour theme, in black and white with ochre accents.

New Yaris Option packs

For customers looking to add to the visual appeal of their new Yaris TR or SR, appearance packs are now available.  Both appearance packs are available for £250.

TR appearance pack SR appearance pack
15-inch Podium alloy wheels o x
16-inch two-tone machine faced alloy wheels x o
Rear privacy glass o x (standard on SR)
Black rear pillar decal o o

New Yaris Trend pricing

MODEL ENGINE TRANSMISSION PRICE
Trend 5 door 1.33 Dual VVT-i petrol 6MT £14,570
Trend 5 door 1.33 Dual VVT-i petrol Multidrive S £15,570
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Article Keywords: Toyota UK, Toyota Yaris, Yaris 2013, Vehicles, Cars, Automotive
Word Count: 600
Automotive Toyota Toyota Yaris
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