Beats record 2010 in only 11 months
Market share of 2.3%
Fleet sales also set new record
ŠKODA UK today announced that it has broken its previous registrations record in just 11 months of 2011. In 2010 ŠKODA UK totalled 41,240 registrations; as of 28 November, UK registrations reached 41,313.
With still another month of trading, ŠKODA UK expects to break through the 45,000 barrier, a goal it has set for itself. Market share has reached 2.3%.
Registrations are strong in both retail and fleet areas, but especially so in fleet, where ŠKODA UK has set a new record. With over 19,800 fleet registrations, the brand is up over 30% compared to 2010, versus the market rise of 4%.
Robert Hazelwood, ŠKODA UK Brand Director comments: “This is a new record for ŠKODA in the UK, but we’re not stopping here. We have another month of trading to come in December, and we’re looking for a very strong finish to the year. Our congratulations to our retailer network who work very hard to deliver outstanding service to our customers and prospects. We’re looking forward to continuing our momentum into a great start to 2012.”