Rolls-Royce Motor Cars has opened a new sales and service facility in Nyon near Geneva. The manufacturer of super luxury automobiles celebrated the occasion with a prestigious event that attracted prominent members of the business community in the Romandy and related regions.
The event was marked by the unveiling of Phantom Series II, the latest addition to the Rolls-Royce model range which was making its dealership debut in Switzerland.
“Located right in the heart between Geneva and Lausanne with its international atmosphere I am convinced that this is the ideal place to house the pinnacle of luxury in the Romandy. Our presence here reinforces the strategic importance of Switzerland to the future healthy business development of Rolls-Royce in Europe,” said Jolyon Nash, Sales and Marketing Director Rolls-Royce Motor Cars.
Vittorio Senso, General Manager of Rolls-Royce Motor Cars Geneva, said “The opening of our new facility marks the starting point of a new era for the Rolls-Royce customers in the region. Prestige Motor Group is extremely proud to represent this iconic brand.”
James Crichton, recently appointed Regional Director Rolls-Royce Motor Cars for Europe, added “With the two dealerships, by Lake Zurich and now at the shores of Lake Léman we are confident of strengthening our position as the leading luxury brand in Switzerland.”